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Job Description
- Grow Revenue and Fan Engagement
- Maximize revenue opportunities with Emerging Platform Partners through creative and compelling consumer product offerings
- Increase fan engagement by creatively identifying products, content, and marketing initiatives for fans to engage with Emerging Platform Partners
- Generate custom and bespoke activation programs for Partners that will support revenue and engagement KPIs
- Create and present customized and impactful presentations; write persuasive proposals
Partnership Management
- Act as the main point of contact for Partner relationships
- Create, maintain, and grow PGA TOUR relationship with Partners, anticipating and resolving any issues that arise.
- Plan, manage and execute in season activations, product, and asset approvals, etc.
- Establish a deep understanding of Partners’ business and strategy
Qualifications Required
- Bachelor's degree in related field or equivalent experience
- A minimum of five (5) years of relevant experience is required with some experience in sales, marketing, account management and/or brand management
- Experience in partnership marketing, brand management, consulting, account management, or business development for a sports league/team, media property, major corporation, or marketing agency
- Knowledge of, and interest in, the Web3 industry (e.g., blockchain, NFTs, DAOs, etc.) preferred but experience in golf / sports business more important
- Must have advanced knowledge of MS Word, Excel, and PowerPoint or equivalent Windows based software package
- Strong written, computer software and graphic skills and Internet proficiency preferred
- Must be able to establish and maintain positive and effective relationships with sponsors, growing these relationships over time and leading to successful renewal
- Must be an analytical and strategic thinker
- Strong work ethic, time management, ability to manage multiple priorities, displaying strong problem-solving skills and attention to detail, and desire to develop professionally