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Job Description
The Premier Lacrosse League is seeking a Manager, Partnership Activation to lead the management , activation, and development of impactful marketing/media platforms for select PLL partners. Reporting to the Director of Partnership Activation, the candidate will be required to work externally and cross functionally on a daily basis to execute impactful sports marketing initiatives. This person will have experience managing partnerships across multiple industry categories from on-boarding through activation and renewal. This role is based in Los Angeles, CA.
RESPONSIBILITIES:
- Ownership of partner management process with key PLL partners
- Manage national partnerships across the PLL’s suite of sponsorship assets
- Develop partnership recap, renewal, and upsell packages around PLL partnership offerings
- Develop new ideas that deliver against partner marketing objectives and drive revenue growth
- Lead assigned annual strategic projects (internal & external) such as: broadcast integration, game presentation, hospitality, on-site activations
- Think critically to create innovative partnership platforms
- Run weekly update calls with both external partners (moderate complexity, including endemic brands) and cross-functional internal departments
- Assist on-site during PLL Weekends to track and fulfill partnership/activation deliverables
- Coordinate event hospitality during the PLL season, including ticketing, VIP suites/catering and client experiences
- Manage entering and maintaining accurate partnership data within a CRM tool
Qualifications Required
- Bachelor’s Degree
- 3-5 years of experience working in client management
- Agency, sports property or brand experience
- Experience managing and renewing significant marketing partnerships
- Regular user of CRM, spreadsheet, word processing, and project management tools
- Deep understanding of the sports sponsorship landscape
- Strategic thinker that can manage both short term and long term projects simultaneously
- Comfortable interacting with external parties/partners on a day-to-day basis
- Strong organization skills to track partnership asset fulfillment
- Operates like an owner
- Thinks critically, especially regarding how leveraging partner assets can help the PLL grow
- Perseveres through the noise, with outstanding attention to detail
- Be Helpful: understand cross-departmental touchpoints of partnership management and help other departments, just as they help our team
- Willing and excited to travel weekends throughout the summer during the PLL season
- Los Angeles, CA based