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Senior Coordinator, Social Media

Houston Astros

Apply by 6/30/2024

Posted 3 weeks ago



Houston, TX, USA

Job Type

Job Description

The Senior Social Media Coordinator is responsible for thinking strategically and collaboratively in helping to shape the social media strategy for the Houston Astros brand. This role will be tasked with assisting in the day-to-day execution of all social media campaigns for the Houston Astros and affiliate accounts.

Essential Responsibilities and Duties:

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Responsible for the day-to-day management and live game coverage of all Houston Astros owned social media channels, including but not limited to: Twitter, Instagram, TikTok, Facebook, YouTube, LinkedIn, etc.
  • Collaborate with Director of Advertising and Digital Content to create strategy for each social media
  • Maintain the brand voice across all social platforms.
  • Help maintain the monthly posting calendar to deliver high-quality, original social media content for the Houston Astros and Houston Open organizations.
  • Collaborate with the content team to plan and traffic graphics, video, and photo requests that will be executed on social media platforms.
  • Actively manage Astros social media campaigns, to include baseball and business operations, alignment with our strategic marketing plan and support for our partnership applications, foundation and community
  • Ideate, produce, and post content for the Houston Astros social platforms.
  • Collaborate with the rest of the social media team on relevant content opportunities.
  • Work collaboratively with the PR/Communications dept to stay up to date with club news and press releases that need to be shared socially
  • Maintain content tagging software to ensure real-time accuracy in tracking content performance across key performance indicators.

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Qualifications Required

  • Bachelor’s in marketing, communications, business, or related field
  • 3+ years’ experience in social media in a professional capacity; sports or entertainment experience preferred.
  • Creative, energetic, and proactive approach to work.
  • Strong relationship building skills.
  • Innovative and proactive thinker, with an ability to work under quick turnaround times, across multiple projects.
  • Excellent verbal and written communication skills – can interact well with all organizational levels internally and externally.
  • Keen editorial eye.

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