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Director, CRM & Data Systems

Seattle Kraken

How to apply

Director, CRM & Data Systems

Seattle Kraken

Apply by 11/29/2020

Posted 4 weeks ago

How to apply


Seattle, WA, USA

Job Type

 Job Description

The Business Intelligence department is tasked with harnessing the power of data, analytics and technology to track, report and forecast business KPIs, arm sales & service managers with the data they need, customize fan experience, analyze event business performance, and assist in improving strategic decision-making for the Seattle Kraken, Climate Pledge Arena and the Kraken Training Center.

The Director of CRM and Data Systems will guide the way the organization collects, stores, and utilizes data to inform decisions across the business (sales and service managers, game and event ticketing, email marketing, etc.). The person best suited for this role is a proven data-driven CRM and data warehouse leader with strong expertise in data system architecture and configuration, data management and optimization strategies, and audience segmentation.

Essential Duties & Responsibilities:

  • Oversee data system implementations and data warehouse connections
  • Work with data system vendors to make system configurations and customizations that best fit the needs of the team, arena and training center
  • Directly manage, mentor and develop a team responsible for maintaining and optimizing the CRM, data warehouse and other data analytics tools
  • Lead training for associates and leadership on system functionality, capabilities, and best practices, as well as use proactive tactics to create opportunities to expand data usage throughout the organization
  • Oversee day-to-day administration including data entry, data cleansing, user support and training across multiple data systems
  • Collaborate with sales, marketing, partnerships, and finance to understand system usage, data requests and reporting needs. Advise the teams on CRM best practices to streamline automations and deliver optimum results
  • Oversee fan segmentation and customized list generation for the Kraken and Climate Pledge Arena events
  • All other duties as assigned


Qualifications RequiredQualifications Required

  • 5+ years CRM, data science, data engineering, and/or analytics experience
  • Bachelor’s degree from a 4-year university in computer science, math, engineering, or other quantitative field, or an equivalent combination of education and experience in the field
  • Proficiency with CRM and data warehouse systems (Salesforce and KORE Software highly preferred)
  • Experience with SQL or other database languages, data science and statistical software (R, Python or SAS), and data visualization tools (Tableau)
  • Relevant sports industry experience
  • Strong technical acumen and proven experience delivering comprehensive CRM and data warehouse solutions that yielded positive business results
  • A strong mentor and coach who is a collaborative leader capable of leading and motivating others
  • Extremely organized and detail oriented, resourceful, quick learner and able to handle multiple projects simultaneously
  • A high degree of personal integrity and consistently put the interests of the organization first.
  • Must be a fierce communicator and cross-organizational collaborator

Preferred Experience & Qualifications:

  • Experience with Ticketmaster/Archtics

How To Apply

Inclusive Note

The employer is committed to creating an inclusive and diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, age, marital status, family status or disability.

Seattle Kraken

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About Seattle Kraken

The Seattle Kraken are a professional ice hockey expansion team based in Seattle. The Kraken will compete in the National Hockey League as a member of the Pacific Division in the Western Conference, beginning with the league's 2021–22 season

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