CRM Coordinator
IRONMAN
How to apply
Location
Tampa, FL, USA
Job Description
Job Description- Work with CRM leadership to develop and execute all email marketing campaigns for a variety of brands at The IRONMAN Group; including athlete communications, marketing campaigns, e-commerce and partnership emails.
- Collaborate with external support agencies to manage workload and deliver against deadlines.
- Plan and execute A/B email tests, report results and make recommendations for improvements based on those results.
- Implement and adjust automated and nurture campaigns based on project objectives and ‘always on’ strategies.
- Manage and optimize the design, content, layout, customer segmentation and messaging strategies for direct marketing communications.
- Work with internal and external creative resources to develop effective designs for all marketing communications and supporting digital experiences.
- Stay up to date with industry trends for tools, applications, channels, design and strategy.
- Collaborate with partnerships and sales teams on contract-based partner inclusions and best practices.
- Identify key metrics to analyze and monitor email performance within the different IRONMAN email subscriptions.
- Contribute to the management and hygiene of data.
Qualifications Required
Qualifications Required- 2-3 years of related experience
- Exceptional verbal and written communication skills
- Ability to multi-task and prioritize a dynamic workload
- Strong attention to detail
- An analytical perspective
- Proficient in Marketo
- Familiarity with Adobe Creative Suite is a benefit
- Knowledge of Trello a benefit
- Ability to work some non-traditional hours
- A passion for an active lifestyle is a plus
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An Ironman Triathlon is one of a series of long-distance triathlon races organized by the World Triathlon Corporation, consisting of a 2.4-mile swim, a 112-mile bicycle ride and a marathon 26.22-mile run, raced in that order. It is widely considered one of the most difficult one-day sporting events in the world.
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About IRONMAN
An Ironman Triathlon is one of a series of long-distance triathlon races organized by the World Triathlon Corporation, consisting of a 2.4-mile swim, a 112-mile bicycle ride and a marathon 26.22-mile run, raced in that order. It is widely considered one of the most difficult one-day sporting events in the world.
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