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Location
Minot, ND, USA
Job Description
As the Content & Social Media Marketing Manager, you will lead the content strategy and manage the content publishing platforms across the website, social media, and other marketing avenues. You’ll work closely with all internal departments to build marketing plans, create videos and graphics and develop storytelling content to help extend the team’s brand.
Roles and Responsibilities
- Oversee and organize marketing and advertising campaigns from strategy to execution by working closely with internal departments including but not limited to: tickets, partnerships, merchandise, events and operations
- Communicate with fans through email and texting by creating thoughtfully planned e-newsletters and text blasts about promotions, merchandise, game days, and events
- Oversee, manage, and update team website, e-newsletter database, social media platforms and mobile app
- Oversee and manage all media and marketing inventory
- Publish daily across team platforms including but not limited to Facebook, Instagram, Twitter, TikTok etc.
- Develop concepts, shoot, edit, and produce video content for multiple different formats, television, YouTube, TikTok, Instagram Reels, ect.
- Design marketing materials including but not limited to: social graphics, mailers, flyers, tickets, billboards, etc.
- Oversee the team's NWL broadcast during each home game on ESPN+ and NWL Network
- Oversee and manage team of seasonal media interns
- Write press releases, media advisories and pitch potential story ideas to local media outlets
- Create, develop and deliver engaging content that makes fans laugh, smile, cry, and ultimately uses FUN to make a difference in fan’s lives.
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Qualifications Required
- Proficient in Adobe Creative Suite (Premiere, InDesign, Illustrator and Photoshop) and Canva
- Experience with WordPress or other web-based applications preferred, but not required
- Experience with MailChimp preferred, but not required
- Experience developing marketing strategies preferred, but not required
- Strong organizational and time management skills
- Strong written and verbal communication skills
- Strong attention to detail
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